All game offers have goals that are levels or tasks users must complete to earn a reward.
There are two primary types of goals:
linear - sequential goals that must be completed within a set timeframe
non-linear - non-sequential goals that must be completed within a set timeframe
Partners using our iFrame integration will notice that linear goals are connected on the offer timeline, whereas non-linear goals are not. API partners may also opt for this design to highlight the distinction between linear and non-linear goals.
Example
Example
Notice the goals in the Timeline section are connected by a line, showing they are linear. Goals in the Turbo Earnings and Bonus Goals sections are not connected by a line, meaning they are non-linear.
There are also three sub-types of goals:
linear - sequential goals that must be completed within a set timeframe and are part of the main goal structure or "timeline"
turbo - non-linear goals that require faster gameplay to achieve on time
bonus - non-linear tasks that require an in-app purchase
Turbo goals are advanced challenges that require faster play to earn bigger rewards. They are optional and outside of the main linear goals, so if a user doesn't complete them, it won't interfere with their journey to complete linear goals on time.
Bonus goals are in-app purchase tasks that boost users' chances of achieving main linear goals. They are also optional and outside of the main linear goals and can only help users achieve their primary goals.
API partners, check out the example below to see how you might organize these goal types by section within an offer card.
Example
Example
Notice there are three separate sections to organize goal types and sub-types: Timeline, Turbo Earnings, and Bonus Goals.
It's important to note that all goals have a target completion date. Users only earn rewards for completing goals on time. If a goal is completed late, it will show as complete, but no reward is given.